Teaching Negotiation in the Business Sector: Methods, Models, and Challenges

Citation:

Otto Federico von Feigenblatt, Reginald Dennis Calderon, and Malcolm Cooper. 10/21/2021. “Teaching Negotiation in the Business Sector: Methods, Models, and Challenges.” Journal of Business and Entrepreneurial Studies, E1.

Abstract:

The present paper explores the different methods, models, and challenges of teaching negotiation in the business sector. Particular attention is paid to the challenges brought about by borrowing methods and techniques borrowed from the fields of law and conflict analysis and resolution. A problem-based approach is favored as a way to make negotiation less theoretical and more pragmatic. The integration of communication and problem-solving techniques as part of the negotiation curriculum is also recommended and a case study of the application of the Buzan mind-mapping technique as part of integrative negotiation is explored in detail. Moreover, certain best practices borrowed from applied anthropology are also operationalized to deal with cultural and social differences in business negotiation.
Last updated on 01/16/2022