Citation:
Richard G. Frank and Richard J. Zeckhauser. 2007. “Custom-Made Versus Ready-to-Wear Treatments: Behavioral Propensities in Physicians' Choices.” Journal of Health Economics, 26, 6, Pp. 1101-1127.
Richard Zeckhauser
Frank P. Ramsey Professor of Political Economy
Harvard Kennedy School
79 John F. Kennedy Street, Cambridge, MA 02138
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