@article {19376, title = {The Limits of Arbitrage}, journal = {Journal of Finance}, volume = {52}, number = {1}, year = {1997}, note = {Reprinted in Harold M. Shefrin, ed., Behavioral Finance, Edward Elgar Publishing Company, 2001. Reprinted in Richard Thaler, ed., Advances in Behavioral Finance Vol. II, Princeton University Press and Russell Sage Foundation, 2005. }, pages = {35-55}, author = {Andrei Shleifer and Robert W. Vishny} }