Classes

Next-Generation Business Models: Creating the Next Uber

Semester: 

Summer

Offered: 

2021
This course, open to graduate students and executives, describes the economics, strategies, and entrepreneurial methods for designing "platform" ventures. Classroom time is entirely dedicated to discussion, where we apply, critique, and extend theories to real-world cases. Students form teams to design and present their own idea for a new venture based on a next-generation business model.