. 2016.
Throughout history, famous people have reached their status not because their ideas flowed from a group, but rather that they continuously thought independently. For example, take Frank Lloyd Wright, mastermind behind the renowned architecture of Fallingwater. This original piece to come to fruition not because he was rushed into dreaming it up, but rather allowing himself time to procrastinate his ideas. He knew when it was time to procrastinate before he began on his work. Here are some ideas on how to think freely, and allow ideas to develop:
Allow for quantity over size of ideas.
Every original thought and idea throughout history was rarely a finished idea, but rather an idea that was on a list of ideas, and then tinkered with. If you look at musicians, for example—Mozart, Bach, Beethoven—their average hit rate is not any higher than many composers you have never heard of.
But what makes them different? They came up with a lot more ideas than their peers. The reason for that is you have to generate a lot of variety to be original. You have to rule out the familiar in order to get to the novel. Most people fall in love with their first idea, or they end up questioning whether they have the ability to come up with more ideas.
Judging ideas creatively.
Just as ideas that you have created can become mostly focused on the pros instead of the cons, doesn’t necessarily mean that managers can judge the idea fairly either, as they can tend to focus more on the negatives. What is constructive however is to take new ideas and compare them to existing prototypes.
What you want to do is ask: “Is this going to appeal to the audience?” This is opposed to “Is this similar to what’s come before?” Whom would provide a fair judgment for an idea? The answer is those that also tend to be a little risk averse, such as your peers and fellow creators.
The creative mind-set of your peers will allow new possibilities to be generated, and thinking creatively increases your openness to novel performances. You’re much more likely, then, to bet on great, original ideas.
Ideas don’t have to come from youth.
Not all ideas need to be generated from youth. For example, if you look at founders of start-ups, the average venture-backed founder is 38. There are a lot of people who are starting companies much later than we’ve ever seen before.
Youth does have its assets. Youth gives you a pair of fresh eyes that disregard the learned practices. On the other hand, though, one of the things you can bring if you have more experience is some degree of breadth. The experienced gives advantages because you know your domain.
As you learn about a domain, if you can gain experience in other domains—and the older you are the more of those domains you can learn—you can start importing and exporting ideas from one place to another, which gives you a great advantage because all original ideas come out of a culmination of depth and breadth.
Groupthink changes creative ideas.
Groupthink is a huge barrier to innovation, and can lead to all kinds of bad decisions. It gets in the way of change. Instead, find somebody who genuinely holds a different opinion and invite them into the conversation. Look for the person who’s in the silent minority and ask them, “What do you think?”
Dissent is even useful when it’s wrong. When somebody brings in a divergent thought it forces the group to step back and say, “Let’s review our assumptions. Let’s look at all the criteria on the table for this decision.” Then they’re much more likely to get to a good answer or a novel possibility that they hadn’t seen before.
Procrastinate wisely.
The word “procrastinate” tends to always have a negative tone. However, it can become to be a virtue. Sometimes, preparing for a project months in advance can hinder original ideas. The reason is, when you dive right into a task, you end up with tunnel vision. You think in linear ways, and you sit down, and you only have access to the obvious and familiar ideas that you initially started with. If time passes between the planned start of a project, and when it actually starts, there is a greater chance to see unexpected connections between ideas, and to have leaps from one possibility to another.
Channel this thought back to the example of Fallingwater. Frank Lloyd Wright procrastinated the idea for the architecture for a year, before his client became so upset that he literally drove out and said, “I want you to design this for me on the spot,” not believing it was ever going to get done. Since Frank Lloyd Wright procrastinated over a number of months, his ideas were processed to the point that he finally came up with the brilliant design.