@article {458606,
	title = {A Sparsity-Based Model of Bounded Rationality},
	journal = {Quarterly Journal of Economics},
	volume = {129},
	number = {4},
	year = {2014},
	pages = {1661-1710},
	abstract = {I propose a tractable behavioral "max" operator, the sparse max.\&nbsp; It yields a behavioral version of basic consumer theory (e.g., Marshallian demand, Slutsky matrix, nominal illusion) and equilibrium theory (e.g., Arrow-Debreu, Edgeworth boxes.)},
	author = {X. Gabaix}
}
